Tuesday, August 16, 2005

PPC Life Beyond Google

Search Engine Watch did a post back in November on the usefulness of what they called "Tier Two" search engines and the potential they have for providing a nice little market for search advertisers who might be savvy enough to think outside the Google-box, http://blog.searchenginewatch.com/blog/041104-102000

Of course, I also stumbled serendipitously on a press release from a few days ago headlining "Tier Two" PPC campaigns from notable Redzee.com and IceRocket.com, http://www.prweb.com/releases/2005/8/prweb271626.htm